EO MEPA RC
Member Engagement CRM
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MEPA CRM
EO MEPA RC
Member Engagement CRM
Overview
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ME
MED, MEPA RC
FY 2026 – 2027
Member Engagement Dashboard — Y2026/2027
EO MEPA · One view across every Membership Engagement Track program
Membership, Renewal, Risk, Attendance & Events — FY 2026/2027
ME Chair — Monthly MEPA Call Attendance
View only — sourced from Membership Engagement Track ▸ Chapter Health Indicator. Edit attendance there.
Attended Missed Upcoming
Programs at a glance
Chapter Leaderboard — combined subsidy across all programs
Sums Chapter Health Checklist, New Member Journey, Inactive Member Engagement, Tenured Member Engagement and Voucher Utilization subsidy for each chapter, FY 2026/2027.
Chapter Chapter Health New Member Journey Inactive Engagement Tenured Engagement Voucher Utilization Total Subsidy
Membership Engagement Track
EO MEPA · FY 2026/2027 · Chapter subsidy & integration eligibility tracking
ME Chair — Monthly MEPA Call Attendance
Attended Missed Not held / upcoming Click a month header to mark that call as held. Once held, click a chapter's dot to cycle — → ✓ → ✗ → —.
Chapter Subsidy Checklist Subsidy per qualifying chapter SLP subsidy per new forum added
A chapter qualifies for the flat subsidy once all 10 fields below are entered (all four Yes/No items marked Yes) and monthly call attendance is 90% or higher. Separately, each chapter also earns the SLP subsidy rate for every SLP forum added in Y26/27 versus Y25/26 — this applies regardless of full-checklist completion. Entries save automatically in this browser.
Chapter Intake Forecast Actual Intake Retention Forecast % Budgets Allocated Event Calendar Events Planned Events Executed Family Events SLP (prior year) SLP Forum (this year) Chapter Closing Event Chapter Retreat Call Attendance % Status Subsidy SLP Forum Subsidy
Subsidy Value Areas — New Member Journey
Set the subsidy amount awarded per member for each criterion below. Changes recalculate every member's Subsidy USD immediately.
Subsidy Earned by Chapter — New Member Journey (R1–R2)
Chapter Members Tracked Fully Qualified Total Subsidy Avg / Member
New Member Journey — R1–R2 tracker
All members with 2 years or less in EO. Local / INTL event counts and the four Yes/No checks are editable and save automatically; Subsidy USD is calculated from the Subsidy Value Areas above, including the bonus for 3+ combined Local+INTL events. Also respects the chapter filter at the top of the page.
Member Chapter EO Age Status Local INTL Onboarded Forum Trained Forum Placed Survey Mid Year Subsidy USD
Subsidy Value Areas — Inactive Member Engagement
Set the subsidy amount awarded per member for each criterion below. Changes recalculate every member's Subsidy USD immediately. Forum Placed Y25/26 is placeholder data until you upload the real historical file.
Subsidy Earned by Chapter — Inactive Member Engagement (R3–R9)
Chapter Members Tracked Fully Qualified Total Subsidy Avg / Member
Inactive Member Engagement — R3–R9 tracker
Members older than 2 years and under 10 years, with fewer than 3 Local events in Y25/26. Local Y25/26 and Forum Placed Y25/26 are read-only baselines; Local Y26/27, INTL, Forum Trained, Forum Placed Y26/27 and Survey Mid Year are editable and save automatically. Subsidy USD is calculated from the Subsidy Value Areas above. Also respects the chapter filter at the top of the page.
Member Chapter EO Age Status Local Y25/26 Local Y26/27 INTL Forum Trained Forum Placed Y25/26 Forum Placed Y26/27 Survey Mid Year Subsidy USD
Sourced from the MEPA Forum Status roster as of 17 June 2026 (member forum/moderator status and chapter forum list) — replaces the earlier TLI-survey-based estimate.
Placement Status
Forum & Moderator Training
Member Forum Status — chapter breakdown
Chapter Members Placed Placement % Forum Trained % Moderator Trained % Opted Out
Member Forum Status — full roster
Name Chapter Forum Trained Moderator Trained Opted Out Primary Forum
Chapter Forum Roster — as of 17 June 2026
Chapter Total Forums Chapter Forums SLP Forums Key Exec Forums Moderator Trained %
All forums
Forum Name Chapter Type Moderator Moderator Trained Notes
Unused Voucher Exposure
Subsidy Value Areas — Voucher Utilization
Set the subsidy amount awarded per member who redeems their voucher this cycle. Changes recalculate every member's Subsidy USD immediately.
Eligible & Unused Vouchers — tracker
All members whose voucher is eligible and not yet used. Voucher Used Y26/27 is editable and saves automatically; Subsidy USD is calculated from the Subsidy Value Areas above. Also respects the chapter filter at the top of the page.
Member Chapter EO Age Status Local Y25/26 INTL Y25/26 Voucher Amount Available Expiry Date Expiry Status Voucher Used Y26/27 Subsidy USD
Subsidy Value Areas — Tenured Member Engagement
Set the subsidy amount awarded per member for each criterion below. Changes recalculate every member's Subsidy USD immediately. Forum Placed Y25/26 is placeholder data until you upload the real historical file.
Subsidy Earned by Chapter — Tenured Member Engagement (10+ yrs)
Chapter Members Tracked Fully Qualified Total Subsidy Avg / Member
Tenured Member Engagement — 10+ year tracker
Members with 10 or more years in EO. Local Y25/26 and Forum Placed Y25/26 are read-only baselines; Local Y26/27, INTL, Forum Trained, Forum Placed Y26/27 and Survey Mid Year are editable and save automatically. Subsidy USD is calculated from the Subsidy Value Areas above. Also respects the chapter filter at the top of the page.
Member Chapter EO Age Status Local Y25/26 Local Y26/27 INTL Forum Trained Forum Placed Y25/26 Forum Placed Y26/27 Survey Mid Year Subsidy USD
Sourced from the MEPA SLP (Spouse/Partner) list.
SLP Members — chapter breakdown
Chapter SLP Members % of Total
SLP Members — full list
Name E-mail Linked Member Primary Chapter
Engagement Score Formula
Every member's engagement score is recalculated live from these weights and applied app-wide (Dashboard, Members, At-Risk Members, Chapter Health, Traffic Light Indicator, and every Membership Engagement Track tab). Adjust any value below to see the impact immediately.
Status thresholds
Everything in between the two thresholds is classified Inactive. Forum placement is matched against the real MEPA Forum Status roster by e-mail.
Status Distribution
Status by Chapter
Chapter Members Active Inactive At-Risk Avg Score
Member Engagement Scores — full list
Name Chapter Forum Placed Local Events Intl Events Score Status
Regional funding pool remaining: —
$150 per qualifying event · up to $1,500 (10 events) per chapter · first-come, first-served against the $20,000 regional pool
Total events submitted
—
This fiscal year
Approved
—
Subsidy paid out
Pending review
—
Awaiting Regional Team
Rejected
—
Did not qualify
Submit a Small Group Event
Coffee meetup, lunch meetup, or informal member get-together. Must have 10+ total attendees, including at least 5 Year 1–2 members and 1–2 Platinum Members, to qualify for the $150 subsidy.
You've reached the maximum of 10 subsidized events this year.
Regional funding pool is exhausted — new submissions cannot be funded this cycle.
Total attendance must be at least 10 to qualify.
Please attach a .jpg or .jpeg photo.
Please attach a .jpg, .jpeg, or .pdf file.
My Submissions
Small group events submitted by your chapter this fiscal year.
Event Date Venue Total Attendance Status Submitted Subsidy Evidence
Approval Queue — All Chapters
Regional Team / Admin only. Review submitted events against the attendance requirements and remaining subsidy pool before approving.
Chapter Event Date Venue Y1–2 / Platinum / Total Evidence Approve Reject
My Chapter — Subsidy Payment Summary
Read-only. Payments are recorded by the Regional Team once an event is approved.
Total earned
—
From approved events
Total paid
—
Received so far
Still owed
—
Outstanding
Chapter Subsidy Payments
Regional Team / Admin only. Record a payment against a chapter's earned subsidy. Overpayments are allowed but flagged in red.
Chapter Earned Paid Owed
Payment History
Chapter Amount Note Paid By Date
All Members
61 of 1372 members · 22 chapters
61 members match
Member Chapter EO Age Status Engagement Local Intl Voucher Amount Available Expiry Date Gender Email Actions
At-Risk Members
303 members flagged for immediate and watch-list intervention
Critical risk
301
Score below 30
Watch list
2
Score 30–50
Avg days silent
71
Across at-risk group
High-tenure at risk
146
7+ year members
Chapter Health
RAG status across all MEPA chapters
My Engagement Experts
Madiha Latif & Stefanie Said — FY 2026/2027 selected pair
ML
Madiha Latif
Engagement Expert · EO Lahore, Pakistan
Primary: Onboarding · Belonging · At-Risk Re-engagement
Interview score53 / 80
Chapter event attendance85%+
EO Lahore tenure4 years
Prior rolesME Chair · Learning Chair
StrengthStrategic (15/22)
Swim lane — Madiha's focus areas
✓90-Day onboarding framework — monitor all new members
✓Navigator / Buddy program — pairing & tracking
✓At-risk re-engagement conversations (silent 30+ days)
✓Forum integration for new members (Trifecta)
✓New Member Welcome Events — planning & NPS tracking
SS
Stefanie Said
Engagement Expert · EO Tanzania
Primary: Belonging · Community Building · Communications
Interview score51 / 80
Commitment score11 / 10 ★
EO Tanzania tenureSince 2018
Prior rolesME Chair · Membership · Comms
StrengthExpectation/Time (11/10)
Swim lane — Stefanie's focus areas
✓Cross-chapter connection events (Breaking Barriers, Blind Dates)
✓Tenured member programs (Legends, 10+ year recognition)
✓Key relationships — SLP / family events & pilots
✓WhatsApp comms — campaigns, templates, inbox management
✓Post-event NPS collection & best-practice sharing
Monthly cadence — you + both experts
WeekActivityWho leadsOutput
Week 1MED + Experts sync callYou (MED)Monthly priorities set, KPI review
Week 2Chapter chair calls (Madiha)MadihaOnboarding & at-risk updates per chapter
Week 3Chapter chair calls (Stefanie)StefanieEvents, recognition & comms updates
Week 4Regional Council monthlyYou (MED)Engagement report to RC + action items
MonthlyWhatsApp pulse campaignStefanieAll-member engagement touchpoint
QuarterlyNPS / happiness surveyBoth expertsSatisfaction data, early disengagement signals
90-Day Plan
June – August 2026 · You + Madiha + Stefanie
FY 2026–2027 High-Level Engagement Plan
#Focus AreaMeasureKPI Target
1New Member EngagementAttend one regional event / use vouchers100 Vouchers
2Tenured / Disengaged Member EngagementAttend Events / YearMin 2 Events
3Family EngagementCreate More SLP ForumsTBD
4Small / Medium <75 Member ChaptersMomentum Events / Year16 Events
5RetentionPercentage of Renewal95%
1
Phase 1 — Foundation (June 2026, Days 1–30)
Get oriented, build relationships, understand the landscape
You (MED)
Intro call with Regional Chair & Staff Liaison
Welcome calls with all 6 chapter ME Chairs
Review engagement dashboards for all chapters
Onboard Madiha & Stefanie — role charter session
Align with other MEDs across regions
Set FY KPIs in Regional Action Plan
Get voucher non-usage data from region — owner: Asher / Roselyn · Budget: $5,000 · Due: 26 Jun
Put non-voucher members on dashboard with names — owner: Roselyn · Due: 26 Jun
Submit budget proposal (deadline: 25 Apr → usual release: end of June)
Madiha + Stefanie
Intro to all chapter ME Chairs in their swim lane
Review new member list — identify those needing onboarding support
Identify top 3 at-risk members per chapter
Establish WhatsApp comms channels (Stefanie)
Review Navigator/Buddy program status per chapter (Madiha)
Engagement Chair to coordinate chapter-level action plan with deliverables — support: Regional & Chapter Staff · Due: 26 Jun
Get disengaged tenured member data from region — owner: Asher / Roselyn · Due: 26 Jun
Push regional events through Marketing team — End of Q1
2
Phase 2 — Activation (July 2026, Days 31–60)
Launch systems, begin outreach, establish rhythms
You (MED)
First RC engagement report — set baseline KPIs
Launch monthly expert sync cadence
First at-risk intervention calls for critical members
Confirm Regional Action Plan funding allocation
Attend first chapter event as MED
Launch new program for 1–3 year members — Multi-chapter & Exploration Events, 60 seats · Budget: $25,000 · End of Q1
Incentivise voucher usage — top 5 chapters by voucher use each get $1,000 · Support: RC/Growth · End of Q1
Tenured members: 10+ voucher unlock for Unleash · Budget: $25,000 · End of Q1
Get retention data dashboard live · End of Q2
Incentivise renewal program from previous year · End of Q2 · Support: Growth ($25,000)
Madiha + Stefanie
First monthly WhatsApp pulse campaign (Stefanie)
At-risk personal outreach begins — critical members (Madiha)
First cross-chapter connection event planned (Stefanie)
90-day onboarding check — all members who joined in April/May
Dashboard review with each chapter ME Chair
Family Engagement: Plan non-forum spouses placement in a forum — support: Chapter Forum Chair / SLP Chair · End of Q1
Family Engagement: Launch Next Gen Forum plan — support: Chapter Forum Chair · End of Q1
New SLP forum starter kit incentive — $500 per new forum · Support: RC/Growth · End of Q1
Small chapter Momentum program: 50% attendance $500 + 10 prospects $500 + 2–3 conversions $500 · End of Q1
Keep pushing MyEO program — consolidate data with Roselyn & chapter staff · Support: MyEO Expert · $5,000 · End of Q1
Create Tenured Member Engagement Program — longer term development plan · End of Q1
3
Phase 3 — Momentum (August 2026, Days 61–90)
Measure early results, adjust, set H2 priorities
You (MED)
90-day review with Madiha & Stefanie — what's working
Present Q1 engagement data to RC
Refine at-risk watchlist — move resolved members
Plan GLC attendance & Director Training (Sept/Oct)
Set Q2 priorities based on Q1 data
Run TLI aggressively and effectively · End of Q3
Apply for Growth Budget, Member Engagement, Priority Market Budget, Growth Budget
Madiha + Stefanie
First quarterly NPS survey launched (Stefanie)
Tenure milestone recognition batch — celebrate 3/5/7/10yr (Stefanie)
New member 90-day completion audit (Madiha)
At-risk scorecard update — report outcomes to MED
First best-practice sharing across chapters
New Member onboarding review: Onboarding → Engagement → Navigator System (Madiha)
WhatsApp journey: Video from chair → member story → call to action (Stefanie)
Small chapter Momentum check — verify event cadence on track (16/year target)
90-day success metrics — what good looks like
KPIBaseline (June)Target (Aug)Owner
At-risk members contacted0100% of critical listMadiha
New members with buddy assignedUnknown90%+Madiha
Monthly WhatsApp campaigns sent02 campaigns liveStefanie
Chapter ME Chairs contacted0All 6 chaptersBoth
NPS survey baselineNoneFirst survey doneStefanie
Dashboard review adoptionUnknownAll chapters monthlyYou (MED)
Vouchers used (region-wide)~263 used400+ targetMED + Chapters
Call attendance KPI—80%MED
Momentum events (small chapters)—16 / year on trackStefanie
Renewal rateCurrent baseline95%MED
Budget Plan — FY 2026–2027
ProgrammeSourceAmount
New Member Programme (voucher incentive)Engagement$5,000
1–3 Year Member Programme (exploration events)Engagement$25,000
Family Engagement / SLP forumsEngagement$5,000
MyEO Push ProgrammeEngagement$5,000
Tenured Member Unleash vouchersEngagement$25,000
Ignite eventsRegion$10,000
Saudi SummitRegion$5,000
Retention incentive programmeGrowth$25,000
Additional region budgetRegion$10,000
Total Budget Ask$115,000
📅 Proposal deadline: 25 April · Budget release: end of June
WhatsApp Comms Module
1,350 members · 6 chapters · Connected
Total reach
1,350
Members opted in
Avg open rate
87%
vs 22% email
Response rate
34%
+12% this month
Unread replies
23
Needs attention
Audience segments
New members (0–12 months)
Onboarding · welcome + buddy + 30/60/90 day check-ins
187
Growing members (1–4 years)
Deepening engagement · forum value, events, referrals
412
Established members (5–8 years)
Peer leadership · mentoring, contribution, legacy
489
Tenured members (9+ years)
Retention focus · relevance, recognition, elder program
196
At-risk members
Silent 30+ days · intervention, personal outreach
66
Inbox — recent replies
KA
Khalid Al-Rashid At-risk
Honestly I've been very busy with a new venture. Not sure EO is adding value right now...
2h ago
DH
Dina Hassan Watch
The forum timings clash with my schedule. Is there any flexibility?
5h ago
YS
Yousef Al-Sabah
Really loved the last regional event! When is the next one?
1d ago
FA
Fatima Al-Ali
Score: 5/5. Forum is great. One thing: more cross-chapter events please!
2d ago
Message Templates
6 Meta-approved WhatsApp templates across the full member journey
Onboarding
Welcome + onboarding link
Sent on membership activation. Includes portal link, buddy intro, and first step.
New members · Day 1
Monthly
Monthly engagement pulse
Simple 2-question check-in sent to all members on the 1st of each month.
All members · Monthly
Feedback
Happiness & feedback survey
Quarterly satisfaction check. Replies go directly to engagement inbox.
All members · Quarterly
Re-engagement
Silent member re-engagement
Personal tone. Sent when a member has been silent for 30+ days.
At-risk · Triggered
Tenure
Tenure milestone recognition
Celebrates 3, 5, 7, 10+ year anniversaries. Drives belonging and referrals.
Based on join date · Automated
Post-event
Post-event feedback
Sent 24 hours after any chapter or regional event to attendees.
Event attendees · +24h
Sample — welcome + onboarding message
Hi {{name}}! Welcome to EO MEPA — we are so glad you are here. 🎉 Your onboarding link: [link] Your Navigator buddy: {{buddy_name}} ({{buddy_chapter}}) Your first step: introduce yourself in your chapter WhatsApp group. We will check in with you on Day 7. Welcome to the family! MEPA Engagement Team
Delivered via WhatsApp Business API · personalised per member · owned by Stefanie Said
Campaigns
Scheduled, sent, and draft WhatsApp campaigns
March monthly pulse — all members
Sent 1 Mar 2026 · 9:00 AM GST · All 1,350 members
1,174 delivered87% opened412 replied
At-risk re-engagement — Feb cohort
Sent 20 Feb 2026 · At-risk segment · 66 members
61 delivered78% opened29 replied
Tenure milestones — Feb batch
Sent 14 Feb 2026 · 23 members hitting 3/5/7/10yr anniversaries
23 delivered100% opened18 replied
April monthly pulse — all members
Scheduled 1 Apr 2026 · 9:00 AM GST · All segments
Scheduled
Q1 happiness survey — all members
Scheduled 15 Apr 2026 · Quarterly satisfaction check
Scheduled
New member onboarding — March joiners
Draft · 24 new members joined in March
Draft
Platform Recommendation
WhatsApp Business API provider comparison for MEPA
Recommended: WATI — best balance of ease, inbox, automation, and price
No technical team needed · Go live in 7–10 days · ~$150–200/month for all 1,350 members
WATI
Best for non-technical teams
Recommended
No-code chatbot, shared inbox, drip campaigns, bulk broadcast, WhatsApp-only focus
~$99/month
Pro plan · 5 users · unlimited broadcasts
Trengo
Best for omnichannel teams
Runner-up
Omnichannel (WA + email + social), strong team collaboration, GDPR compliant
~$170–344/month
Boost plan · 5 users · billed annually
Bird (MessageBird)
Best for enterprise scale
Enterprise
Global scale, multi-language, advanced API. Requires technical setup.
~$45/month + usage
Pay-as-you-go · 3,000 contacts included
Estimated monthly cost — WATI for MEPA
ComponentDetailEst. cost/month
WATI Pro plan5 users, unlimited broadcasts, shared inbox, automation flows$99
Meta fees — marketing~1,350 members × 2 broadcasts/month. First 1,000 conversations free.~$40–56
Meta fees — utilityOnboarding flows, automated replies (~300 conversations/month)~$6
Expert inbox access+$15/user/month for Madiha & Stefanie (optional)$0–30
Estimated total per month$149–199 / month
Estimated annual budget~$1,800–2,400 / year
Setup Guide
Go live with WATI + WhatsApp Business API in 7–10 days
What you need before starting
✓
A dedicated phone number for MEPA (new SIM or virtual number — not your personal one)
✓
An official Facebook Business Manager account for EO MEPA
✓
EO MEPA logo, official name, and website URL for business verification
✓
Member contact list: name + WhatsApp number (export from EO member portal)
✓
Opt-in confirmation from members (critical for WhatsApp policy compliance)
Go-live timeline
1
Business verification from Meta: 1–3 days
2
WATI account setup + number connection: 1 day
3
Message template approval from Meta: 1–2 days
4
Contact import + segment setup: 1 day
5
Test campaign to 10 members: 1 day
✓
Total: live within 7–10 days
Step-by-step setup — WATI for MEPA
1
Sign up at wati.io and start free trial
Go to wati.io, click "Get Started Free." Select the Pro plan ($99/month). 7-day free trial — no credit card needed to start.
15 minutes
2
Connect Facebook Business Manager
Link WATI to EO MEPA's Facebook Business Manager account via WATI's embedded signup. This triggers Meta's business verification process.
30 minutes · Meta approves in 1–3 days
3
Connect your dedicated WhatsApp number
Add a new phone number to WATI. This becomes the official "EO MEPA" WhatsApp number members will see. Request the green verified badge once volume picks up.
1 hour
4
Submit 6 message templates for Meta approval
All broadcast messages must use pre-approved templates. Submit: welcome, monthly pulse, re-engagement, happiness survey, tenure milestone, post-event. Meta reviews within 24–48 hours.
2 hours to write · 1–2 days approval
5
Import member contacts and build segments
Export your 1,350 member list from the EO portal as CSV (name + WhatsApp + tenure). Import into WATI and create 5 segments. Tag members with chapter names for filtering.
2–3 hours
6
Build onboarding automation flow
Use WATI's no-code flow builder to create the 5-step new member journey (Day 1, 7, 30, 60, 90). Test with 5 internal contacts first. Madiha owns this flow.
3–4 hours
7
Send pilot broadcast to 50 members
Start with one chapter (UAE or KSA). Send first monthly pulse message. Monitor delivery, open signals, and replies. Iterate before rolling out to all 1,350.
Day 8–10
Traffic Light Indicator
FY 25/26 Pulse Survey — 1,430 member responses across 21 MEPA chapters
Chapter Overview — Renewal Intent
% of filtered respondents by chapter and renewal intent
Experience Ratings by Chapter
Average scores (1–10 scale) for value and NPS; sentiment for experiential items
Member Responses
Member Chapter Renew Tenure Value NPS Forum Direction Hesitation / Missing
Archetype Quiz
1,430 members · quiz completion & archetype results across 22 MEPA chapters
Archetype Distribution
Breakdown of completed quizzes by resulting archetype
Completion by Chapter
Quiz completion rate per chapter, in current filter
Member Results
Member Chapter Quiz Status Archetype Email
Unleashed Dashboard
Mepa Events · UNLEASHED registration tracker — 88 registrations across 21 chapters
MLS
Mepa Events · Coming soon
This section is under construction. Check back soon.
Engagement & TLI Correlation Analysis
Segmented by chapter size for accurate peer-group comparisons
Engagement Score vs Member Value
Full Correlation Matrix — Chapter Level
Strong positive Strong negative Weak / none
TLI Sentiment by Chapter RAG Status
Renewal Rate vs Engagement Score — by Chapter
Key Correlations & Strategic Implications
Chapter-Level Data Bridge
Manage Fiscal Years
See what's tagged to each year, and remove any you don't need
Roles & Employees
Manage who can log in and what they can see
EMPLOYEES
CREATE A NEW ROLE
ROLES & PERMISSIONS
Every login, failed login attempt, logout, and saved change anywhere in the CRM — who did it, from where, and what changed.
Global Dashboard
Live view of the EO Global Member Engagement Dashboard — always shows current data, pulled fresh from the source each time this tab is opened
Open in new tab ↗
Source: https://phpstack-1380479-5271542.cloudwaysapps.com/dashboard/member-engagement-dashboard/index.php · embedded live. If the dashboard doesn't render above (some sites block embedding in an iframe), use "Open in new tab" instead.
Add member
EO MEPA RC
Select your chapter
Choose which chapter's data you'll view for this login. This can't be changed until you log out and back in.